Bischoff Hervey Entertainment Television (BHE TV) is a Los Angeles based television company. It has recently acquired a 50 percent stake in MX Digital – a renowned social games developing firm. The purchase allows the television group to move into social casino gambling market under full compliance with American gambling laws.
MX Digital was founded four years ago and since then managed to become one of the top international software developers of casino, interactive, and sports betting games. Their products are available in over 20 countries and through a number of channels including online and mobile casinos in United States.
BHE TV was founded by Eric Bischoff and Jason Hervey back in 2003, and has been producing shows for NBC, CMT, Discovery Channel, VH-1, SPIKE TV, TruTV, and CW. In a recent move the TV firm moved into the scripted comedy with their See Dad Run show.
Eric Bischoff commented the acquisition to the American gambling news: “We’re expanding into an entirely new sector of entertainment and content. Combining the skill sets of Bischoff Hervey Entertainment with those at MX puts us at a unique advantage in this explosive business sector.”
Jason Hervey added to his partner’s words: “Combine the enormous growth in online gaming globally, and the explosion in popularity of mobile, and social games, and you’ve got an emerging sector that’s already massive. Getting in on the ground floor of an entirely new medium is a once-in-a-lifetime opportunity.”
A recent study by Morgan Stanley says that casino games on social networks alone could be worth as much as $7 billion by 2015, based on the amazing growth rates currently seen in the sector.
Ike McFadden of MX Digital, also commented: “The partnership is the perfect strategic fit for us. The relationships and experience BHE TV has built in the entertainment and licensing world allow us to significantly broaden our content, and access top entertainment brands quickly.”