New Live-Dealer Casino Boosts Italian Gambling Market

Italian online gambling market offerings enriched by a live-dealer platform from Lottomatica.

Italian gambling laws - GamingZion

Italian gambling market has been on a steady growth ever since the necessary change in Italian gambling laws allowing regulated and taxed online casinos in the country.

Despite a few bumps on the road, the general direction of all figures connected with online casinos in Italy is upward. New operators join the market on a monthly basis, new services and games are being introduced daily, and even renowned operators are seeking ways to enrich their offerings and attract more gamers.

One of the most recognizable brands on the Italian market is Lottomatica. The recent partnership between live-dealer platform provider Evolution Gaming and Lottomatica yielded in a Live Casino offerings from Lottomatica, specifically tailored for internet gambling in Italy.

The Live Casino from Evolution Gaming is fully approved by the Italian regulator AAMS. It will provide Lottomatica with an opportunity to offer live online casino table games on top of its already existing instant win, lottery, VLP and highly popular sports betting operations in Italy.

Live-dealer gamer offer players a chance to indulge in a real-life casino experience without the need to ever leave their cozy homes. Lottomatica live-dealer tables will consist of Live Blackjack, Live Roulette, and Live Baccarat table games.

The tables will be attended by an exclusive team of highly experienced and native speaking Italian dealers all dressed up in official Lottomatica uniforms. Live-dealer tables ensure Lottomatica gets all the in-studio Live Casino benefits including backdrops and decor. The company will also be able to cross-sell its other gambling offerings and extensive services to the newly acquired Live Casino audience.

Internet gaming director at Lottomatica, Gianluca Ballocci, had the following comments: “Evolution Live Casino fits perfectly with our strategy of maintaining leadership in regulated gaming markets and pursuing opportunities that enhance the value of our brand.”

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