A Bet A Technology Closes Deal with Bookmaker David Pluck

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Posted: January 16, 2014

Updated: October 4, 2017

David Pluck is replacing OpenBet software with A Bet A’s management systems.

A Bet A Technology will be working with British independent bookmaker David Pluck, as its exclusive supplier of betting systems and betting software. The two gambling companies have recently signed a deal under which A Bet A will provide comprehensive solutions for Pluck’s betting shops.

A bet A offers software and services for betting shops, online sportsbooks in the UK, call centers and websites, including electronic presentation online systems (EPOS) and marketing screens. David Pluck decided to replace OpenBet’s SPos after running an eight-week trial of the A Bet A retail EPOS system.

The agreement includes a full shop EPOS, as well as a real-time management system for event content and liability. All these services will be integrated with a 2db screen display system.

Pluck prepares for company expansion

The new system will be implemented this year, after the current contract with OpenBet’s SPos terminate. Frank Seymour, managing director of David Pluck, is confident the new partnership will benefit the company, as the bookmaker licensed under British gambling laws plans to expand to a total of 40 shops this year.

“Having been in the market for a new supplier, we were particularly impressed with A Bet A’s innovative and responsive operations,” Seymour said. “As an expanding company it made perfect commercial sense to work with this forwarding-thinking brand and we’re excited about how their technology and expertise will help grow our business.”
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