Betsson Diversified its Gambling Offerings for Swedish Players

Swedish gambling operator Betsson signs a deal with Play’n GO supplier to enhance its online and mobile offerings.

Swedish gambling laws - GamingZion

One of the most trusted online sportsbooks in Sweden and worldwide – Betsson – reached an agreement with renowned gambling software provider Play’n GO. Under the terms of the deal Betsson will be able to offer new online and mobile casino games to its customers across several gambling destinations.

Gambling offerings at Betsson are already strong, but the inclusion of Play’n GO selection of games could elevate the operator to one of the best hosts of online casinos in Sweden.

The agreement between Play’n GO and Betsson will require only a single integration. Betsson will immediately have access to flash games for the online gambling and HTML5 games for mobile casino market. Players would be able to enjoy mobile games in full compliance with Swedish gambling laws and on all platforms including Android, iOS, Windows Phone, and BlackBerry.

Play’n GO CEO, Johan Tornqvist, commented the deal: “We look forward to providing Betsson Group with high performing casino games.”

He went on to add: “Our premium slots games and our strong mobile portfolio has proven to be very popular amongst the players and we are confident that our games will add to the entertainment value and become successful with the large player base of Betsson as well.”

Betsson Business Operations Director, Henric Andersson, had the following to say: “Betsson is committed to delivering the best user experience in the online gaming industry and we believe adding Play’n GO to our portfolio of content providers is an important step.”

He also said: “Betsson has a strong commitment towards the mobile channel, and so does Play’n GO and hence we believe in this partnership.”

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