Two leaders in the internet gambling industry, BetVictor and Fresh8 Gaming, have officially entered into a promising partnership.
World renowned online gaming and betting company, BetVictor has announced its partnership deal with Fresh8 Gaming, a pioneering marketing company for the sports betting industry. Fresh 8 Gaming offers advanced marketing automation software that enables operators to deliver personalized content with the help of semantic technologies. In everyday life, this translates to real-time advertisements that are built automatically based on the betting product, the content, and the viewer. Such cutting-edge technology is a perfect match for BetVictor’s popular live betting service.
Europe’s leading online betting company “found the Fresh 8 approach to be unique, simple, and innovative,” commented Lars Fulle, Head of Marketing at BetVictor. BetVictor has the “exact profile of the forward thinking, digitally focused operator that we want to partner with,” added Andrew Sharland, MD at Fresh 8 Gaming.
What does BetVictor offer?
BetVictor was first established in 1946, and has grown to become one of the most popular online sportsbooks in the UK. They offer a wide range of betting options for a number of sports including football and rugby. BetVictor is also available in a wide range of countries.
One of the best aspects of BetVictor is their in-play betting option, which allows players to bet on games live as they are being played. Members can wager on multiple games at once and make a variety of wagers including first goal, total goals, and end score.