Casino Advertising in Massachusetts: Better Than You Think

The Massachusetts Gaming Commission decided to investigate the casino advertising in Massachusetts. They believe that problem gaming comes from bad advertisemen. First, this sounds like an excuse to delay the legislative process. However, the case is the complete opposite. Because the research is going to show positive results against gambling advertisements, then this is another card for the legal gambling supporters in Massachusetts to pull out at the Senate. Therefore, they may set harsh restrictions for advertising, but this way they can give a green sign for sports betting. This may be the best time for the online gambling sites in the US to cooperate with the Senate and earn legislation for sports betting in the state.

Casino Advertising in Massachusetts

Casino advertising in Massachusetts is the top priority topic of the Massachusetts Gaming Commission at the moment. Because according to the CDC Gaming Reports, research shows that problem gambling starts with the advertisement, and not the activity itself. It makes sense because, in our modern world, advertising is much more than just spreading the word about something. It is used in the most effective way to paint a picture and give an idea about a certain thing. Therefore, if the advertising is too heavy, then that may draw players into repetitive behavior. Because of this, the Senate might bring this research up during their upcoming legislation debate. Once they sign the bill for legal sportsbook betting, they will probably make bills about the restriction of advertising.

The Ongoing Sports Betting Legislation

If you are unaware of the situation. Then you should check out our several topics about the Massachusetts sports gambling legislation. Because today, Massachusetts sports betting is illegal in the state. They have been trying to make sports betting legal for more than a decade now. But they are always delaying the efforts. Month by month, we are getting closer and closer to earning a legal state for sports betting in Massachusetts. While the MGC is going to investigate the casino advertising in Massachusetts.

It doesn’t mean that the casino advertisement results aren’t applying to sports betting. Because the problem they seek to avoid is the same for both categories. Therefore the solution is shared as well. If casino advertising in Massachusetts is going to be restricted. And if it is bringing good results, then it is most definitely going to open the way for sports betting to become legal.

MGC Investigates Casino Advertising in Massachusetts

According to the Gambling News, the main goal of the Massachusetts Gaming Commission is to protect those who are vulnerable to the problem. Therefore, they aren't pushing this movement to side with the sportsbook legislation. More so to defend vulnerable citizen. Such as children and low income adults. Massachusetts has been gaining over $1 million in revenue from casinos and slot games. Therefore the sports betting industry is proven to help the economy of the state. But according to the MGA Chairwoman, Cathay Judd, the casino advertising in Massachusetts should be cut short. The reason why the casino industry could affect 

Casino Advertising in Massachusetts Might Change

According to Wilbur, this will bring changes to casino advertising in Massachusetts. These changes are not going to harm anyone, not even the advertising companies. Of course, they have to invest in new advertising plans, however, the more these companies will cooperate with the law, the more freedom they get from the government.

Therefore, the more people they will reach than they would with heavy advertising blockade. And more consumer-friendly advertising is always great for the people. For example, check out the funniest gambling ads, they are effective and harmless. You should expect a decreased amount of topics appearing in your online feed. Because these restrictions will reach all the way to your recommended google ads. Sacrificing advertisement to earn legislation possibilities is still a good trade.

How Would They Restrict Advertising?

Furthermore, Wbur provided an insight into the topic and the debate, based on the report of Judd Stein and the white paper released about the advertising plan. It would be similar to the marijuana advertising restrictions. Companies will have restricted advertisement possibilities. The following methods are restricted: boards, social media, television, radio, and online communities. Of course, the latter would be extremely hard to filter out, they have ways to make google disable gambling and marijuana ads. Mark Vander Linden, the head of the commission’s research stated the following: “Advertising to sell a product or services is nothing new. In recent years, however, advertising practices have become especially pervasive.  It's no longer television commercials, billboards, and newspaper ads. Advertising today utilizes user-specific data collected through social media and other means. To push out highly-targeted ads through our smartphones and other screens”

Sports Betting Online

While sports betting is still illegal in Massachusetts, it doesn’t apply to the whole of the United States. While they may restrict the casino advertisement in Massachusetts. This can open up possibilities for the sportsbook legislative efforts. Therefore, you should visit Bovada Sportsbook, or if it isn’t legal in your state, then Bovada Casino. Because they are coming with the best welcome bonuses and you can participate in their high-reward promotions. Whichever service of Bovada you choose, you can always check out our guide on How to Play Bovada Games. Always make sure to play with responsibility and stay gambling aware. What do you think? Will Massachusetts make sports betting legal by 2023? It isn’t impossible, especially with this new research.

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