Life is about to get a lot sweet for Premier League Punters, and it’s all thanks to the exciting new MatchXtra.
The Football Pools, a subsidiary of Sportech PLC, has launched MarchXtra, an innovative new betting product that utilizes pools technology from Longitude LLC, a New York-based tech company. MatchXtra is touted as a way to bet on sports in the UK at better odds than what most betting services offer.
The new platform will specialize on the Premier League, the most popular sport to bet on for British punters. Odds are already reported to surprisingly favorable, and The Football Pools managing director Conleth Byrnes remarked that:
The benefit to customers is that it’s a pool mechanism, not fixed odds and therefore the prices become market-driven at low betting margins. Working alongside Longitude to develop this new concept has been a really positive experience and an important step for The Football Pools.
Variety of prop bets available
Much of MatchXtra’s excitement comes from the fact that it allows access to an impressive range of standard and prop bets, including choosing the outcome from home/draw/away as well as predicting the correct score, with new markets set to become available in the future.
MatchXtra represents an exciting innovation in the football wagers market that will make online and mobile betting better for punters everywhere.