The Mr Green Machines Marches On

Scandinavian online casino Mr. Green sees a rise in both revenues and profits over the same period last year as their expansion strategy pays off.

Mr. Green Marches Further Into The Green

• Revenue and profits both up on last year
• Provides online gambling sites in Malta
• Expansion key to success over time

Whilst the world wallows in the shallow waters of recovery from recession it is the forward thinkers employing smart strategies that are making the most of it. One of the best known online casino operators, Mr. Green, has seen continued growth over the last six months and shows no signs of slowing down. With profits up from an admirable SEK 34.9m in the first half of 2013 to a fabulous SEK 46.6m in the same period of 2014, they're obviously doing something right.

“We are continuing our international expansion, thereby reducing our dependance on individual markets.” Explained Mikael Pawlo, chief executive officer of gambling news making Mr. Green. “We continued to outgrow the market, which means that we continue to capture market shares.” And it is that capture of extra market share that saw their earnings leap 45.3% from SEK 52m to SEK 75.5m in the like-to-like time periods of 2013 & 2014.

Consistently Outgrowing The Market

“Our assessment is that the online casino Mr. Green's strategy of continuing to invest in product development, particularly for mobile utilization, and expansion into new countries will create favorable conditions to continue to outgrow the market.” He confirmed referencing the provision of country-tailored packages that allow a familiarity to patrons that is sometimes overlooked by the more internationally uniform online casinos.

With revenues up by 41.4% from the SEK 223.5m in the first half of 2013 to SEK 315.6m in the first six months of 2014, the results of this strategy are manifest. Mr. Green Casino evidently knows mobile casino gambling is an opportunity not to be missed and they're making sure they'll be at the forefront of any developments on this high-tech frontier. It only remains to be seen just how far Mr. Green can push the boundaries of profit margins under Mr. Pawlo's leadership.