Disney And Online Gambling: New Possible ESPN Features

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Posted: February 28, 2022

Updated: February 28, 2022

  • Disney and online gambling
  • ESP Disney sports betting
  • Disney sports streaming services

Disney has been invested in sports betting ever since 2017. Their growing market has been subtle in the early years, but now the internet is commonly speaking about ESPN Disney sports betting. This phenomenon started when Disney decided to team up with DraftKings. Therefore, the most recent ESPN Disney sports betting efforts were made during the Super Bowl. Where Disney and online gambling were not only promoters and supporters, but they were offering a high-quality Disney sports streaming service. For a long time, Disney was known for Mickey Mouse, however, times have changed. Because today Disney is all about Star Wars sports betting. We dedicated this article to explain the financial complications. Because we might see DraftKings as an ESPN+ feature soon. Let’s see what is the connection between Disney and online gambling.

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Disney and Online Gambling

Disney sports streaming started in 1996 when the American cable sports channel ESPN was merged with Disney. The company owns 80% of the company’s shares, and ESPN is considered to be a Disney feature. However, they weren’t widely connected aside from company values. But in 2017, Disney as a mother company started to team up with betting sites such as DraftKings. Because of the way the company used to view the relationship between the two services. Was the fact that Disney is for a younger audience, while ESPN is serving a wider audience of sports fans regardless of age.

The Connection Between Disney and Online Gambling

If you are wondering where the connection between Disney and online gambling comes from. Then you might want to understand the industry in general. Because online sportsbook sites in the US featured Disney+ betting lines as their items. Therefore, it is not a surprise that Disney desires to open its sports betting industry.

Disney And Online Gambling
Picture Source: Wikimedia Commons

The same way they claimed a monopoly over the Star Wars brand, they could claim a monopoly on all betting involving their shows. According to The Verge, during an interview with CNBC’s reporter, Julia Boorstin, and Disney’s CEO Bob Chapek. Boorstin inquired whether this is an attempt to reserve rights from competitors such as Netflix. Chapek answered that they are going to bid on it if this motion benefits the shareholders. Therefore they are going to keep pursuing it. Because the moment it proves nonbeneficial, they will back out. 

ESPN & Disney Sports Betting

With the success of the NFL’s Super Bowl this year, Disney started to pursue means of online gambling as a service. For a long time, the company has refused to offer gambling services, because Disney is closely associated with services that are often for a younger audience. This changed when Bob Chapek, the CEO of Disney came along. Because according to Investopedia, he claims:

Disney And Online Gambling
Picture Source: Flickr

“It is all driven by the consumer … particularly the younger consumer that will replenish the sports fans over time. They desire to have gambling as a part of their sports experience…”

  • Bob Chapek, CEO of Disney.

The $3 billion multiannual contracts between Disney and DraftKings is one of the most complicated financial situations. Because Disney for a long time wanted to be family-friendly, and for this, they tied the contract through their subsidiary with ESPN. To further complicate the situation. DraftKings reported that 80% of their revenue goes for advertisement. This barely has any benefits to Disney whatsoever. This is why we can expect to see Disney and online gambling together soon.

Disney Sports Streaming

According to Forbes, Disney is aggressively pursuing betting opportunities. They are not only owning millions of company shares for DraftKings, but they also contracted ESPN with Caesar’s betting services. While ESPN is the mainstreaming provider for Disney’s sports channel.

Disney And Online Gambling
Picture Source: Wikimedia Commons

Disney just couldn’t licence sports betting under their main company. It wouldn’t benefit the company to offer open gambling services under the same alias which provides the most famous children’s shows. ESPN might fully buy DraftKings. Because if they rename DraftKings and they will feature it as an ESPN+ feature, the company will not have to worry about spending money on advertisement.

ESPN+ Disney Sports Betting?

The key to all the complications might be ESPN+. Because ESPN is the most famous sports TV channel in the United States. With millions of subscribers to Its sister-feature the ESPN+. As the title suggests, this is a premium feature for ESPN’s basic service. This means that the implementation of sports betting wouldn’t be grotesque, and it is almost mandatory if we are speaking about possible sports betting lines. The pursuit of sports betting on Disney’s side is strong. Owning most of DraftKings, ESPN, and now partnering up with Caesars. They are not only making NFL sports betting their own, but they have the ability to Aliante their competitors from getting into sports betting.

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A Simple Explanation of The Motive – Disney and Online Gambling

In summary, Disney owns ESPN and most of the shares of DraftKings. However, ESPN and DraftKings were showing a constant decline, falling off of revenue lately. To answer this problem, Disney is trying to contract and draw ties with the greatest sports betting companies to save ESPN. Because of unfortunate conditions and world events, ESPN suffered a loss over online streaming services. Because the best move for Disney is to go all-in. To mitigate the damage by going into online sports betting. All in all, this is a financial chess game with the competitors of Disney. With the current legislation of sports betting, Disney must invest in the industry to take advantage of its popularity.

Where to Find ESPN Disney Sports Betting?

If you are looking for an alternative aside from DraftKings and ESPN betting lines. Then you should visit Bovada Sportsbook. You can bet on not only the Disney+ shows and their features. But you may also find betting lines about the possible income of Disney’s betting market. Because on Bovada you can bet on anything. From Kanye West’s relationship to the impeachment of Joe Biden. You will find your category. What do you think? Will Disney benefit from its recent pursuit of sports betting?

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